The Corporate Content Awards 2024 continues to recognise the exemplary efforts at the core of corporate storytelling. The awards' annual benchmarking of successful, genuine and thought-provoking strategies places corporate communications at its core. Those on the shortlist for this year’s Corporate Content Awards exemplify best practice in the development, creation and implementation of storytelling, narrative and content.

For its seventh year, the Corporate Content Awards is back to celebrate those organisations that are setting the benchmark for excellence in the crucial area of content communications. The revealing of the shortlist, which follows comprehensive and meticulous judging by experts in the field of corporate content, showcases the creativity, strategic acumen and audience insight required to produce show-stopping content.

The shortlist features a colourful variety of companies and industries; from law firm Allen & Overy to pensions provider MyCSP, to the Church of England, and everything in between. Judges have put forward those entrants which are exhibiting a formidable level of creativity, strategy and impact to achieve their communications objectives through the use of content.

The Church of England, for example, has been nominated for its use of an educational climate animation, detailing its commitment to a net zero portfolio by 2050. For a print magazine designed to capture the imaginations of customers post-transaction, online retailer Ocado has been nominated for its popular ‘OcadoLife’ magazine.

“Yet again, Communicate magazine is excited to see the Corporate Content Awards continue to recognise more excellent work in the content-based communications. We’re looking forward to celebrating all of the winners at the spectacular Shakespeare’s Globe in March,” says Publisher of Communicate magazine, Andrew Thomas.

The full list of shortlisted companies is below. The winners will be announced at a gala ceremony on 7 March, 2024. To join us, book your place online or email Beth at beth.turner@communicatemagazine.co.uk. 

 

Corporate Content Awards 2024: The shortlist

 

Best content campaign to assist with corporate positioning

Accor and NeoPlaces

Allied Universal® and G4S with FTI Consulting LLP and Delineo

GMAC and Wardour

IRESS and Fresh Air Production

ISG

Shell Marine

 

Best content campaign to assist with reputation management

Eurofighter Typhoon

Hyarchis and Cognito

LivaNova

Philip Morris International – Rethink Disruption

 

Best content targeted to the CSR community

EDGE Strategy and Gravity Global

Legal & General and Wardour

 

Best content targeted to the internal audience

bp

CFA Institute and H&H Agency

Civil Service Pensions, MyCSP and Fresh Air Production

Haleon and Given

NatWest

Royal Mail and Linney

 

Best purpose-driven content

Cardano Advisory Ltd

EDGE Strategy and Gravity Global

Global healthcare knowledge provider, BMJ

IKEA and Given

Legal & General and Wardour

 

Best use of video

Allen and Overy and TEAM LEWIS

Anglo American and H&H Agency

EDGE Strategy and Gravity Global

KPMG and We Are Tilt

Mazars and Living Group

The Institute of Chartered Accountants in England and Wales and Sunday

 

Best use of digital

EDGE Strategy and Gravity Global

LivaNova

Mazars and Living Group

Payoneer and Gravity Global

PayTech Talk and Cognito

Travers Smith

 

Best use of animation

Akin and Living Group

Church of England and Wardour

Dell Technologies and Silver Agency

Incyte and Random42 Scientific Communication

 

Best use of print

Ocado and Sunday

Perspective and Wardour

RSA Journal and Wardour

 

Best use of audio and podcasts

ABB and Fresh Air Production

BASF and Fresh Air Production

EPAM Systems, Inc.

IRESS and Fresh Air Production

Legal & General and Fresh Air Production

PTC and 18Sixty

Southeastern Trains, The Team and Fresh Air Production

 

Best use of a visual property

Akin and Living Group

Renewi and Wardour

 

Best use of a celebrity or influencer

EDGE Strategy and Gravity Global

KPMG and We Are Tilt

P&O Cruises and Sunday

 

Best copy style and/or tone of voice

KPMG and We Are Tilt

 

Best corporate blog

Philip Morris International

SThree and Wardour

 

Best use of content with an existing external community

Dell Technologies and Redactive

The Institute of Chartered Accountants in England and Wales and Sunday

 

Best user-generated content

Mazars and Living Group

TUI and MSL Group

 

Best use of content in a live or experiential setting

PAI Partners and Bladonmore

P&O Cruises and Sunday

 

Best branded content publication

Ocado and Sunday

Perspective and Wardour

RSA Journal and Wardour

 

Best branded content site

Akin and Living Group

BICS and Isoline Communications

Northern Data and TEAM LEWIS

The Royal Institution of Chartered Surveyors (RICS) and Sunday

 

Best use of data

Allied Universal® and G4S with FTI Consulting LLP and Delineo

Ayming and Aspectus Group

Bitbloom and Aspectus Group

EPAM Systems, Inc.

 

Best use of content on social media

Aecon Group Inc

EDGE Strategy and Gravity Global

Payoneer and Gravity Global

P&O Cruises and Sunday

Philip Morris International – Future Reimagined

Philip Morris International – LinkedIn

 

Best one-off content campaign

GMAC and Wardour

Hyarchis and Cognito

Philip Morris International – Future Reimagined

The Institute of Chartered Accountants in England and Wales and Sunday

 

Best long-term use of content

ABB and Fresh Air Production

Anglo American

Perspective and Wardour

PTC and 18Sixty

RSA Journal and Wardour

 

There is no shortlist for ‘Best corporate storyteller’ and ‘Grand prix.’ All shortlisted companies are eligible and the winners will be announced at the prestigious awards ceremony on 7 March 2024.