MONDAY 28 APR 2025 3:30 PM

THE UK TOP 50 IN FOCUS: HEEHAW

Based in Edinburgh, Scotland, video agency Heehaw prides itself on blending technical precision with artistic flair. Here, its team describes how they endeavour to deliver content for clients which is both inventive and visually rich.

Heehaw



Edinburgh, Scotland

25 years

11-50 people

Production, animation, motion design, VFX

Hilton Hotels, Red Bull, United Nations, BBC

11-50 people

LDN Film Awards, LDN Clarion Awards, Scottish Design Awards, Edinburgh Business Awards, BAFTA Cymru Nomination, British Chamber of Commerce International Trade Award (Scotland)

An ongoing $1m content provision project for Hilton Hotels, shooting across Europe and the Middle East with multiple deliverables and content archive.

Give us a brief overview of your agency. What sets you apart in the corporate video space? 

We are a fully integrated video production studio with a breadth of experience across strategic content production and delivery, catering to corporate clients, agencies, producers and production companies.

Very much talent led, our team of artists work across many disciplines, giving us huge creative scope in our response to client briefs. Not everything is the right fit for the studio though, and that's fine: we're passionate, playful and proud of it, too!

Walk us through the creative process. How do you take a new project from an initial idea to delivery? 

A combination of individual brainstorming, team huddles, development, client collaboration, problem solving and a lot of patience.

Tell us about a recent project you are particularly proud of. 

We delivered a multi-asset delivery for condiments brand Lee Kum Kee. A mixed media project combining live action elements with illustrations, the project involved stop motion animation, product and food photography, and printed assets including a recipe booklet and store counter surround.

With the shoot taking place in London, one of our designers accompanied the production team to facilitate real time feedback from the client to our studio in Edinburgh. This allowed our illustrators to work up visuals that could be sent back down to the London shoot and help guide the direction. The project touched every department of the company and is a great example of something that works perfectly for the studio, both tonally and technically.

Looking ahead, what do you see as the biggest trends in corporate video over the next few years?

The widespread adoption of AI toolsets will have a huge impact on the kind of content that is created in the corporate space. New tools are being released all the time, and with that comes a renewed requirement for excellence. Mediocrity will not be enough to sustain a business.

Any predictions, objectives and plans for the upcoming 6-12 months?

We are continuing to push into VFX in film and TV to help balance against unstable global economics rocking marketing budgets. We are exploring some exciting creative partnerships that enhance our offering and make us genuinely competitive in the marketplace. More on this soon!

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If you're wondering how you, too, can ascend the the ranks of the prestigious EVCOM UK Top 50 ranking, look no further. Entries for Communicate magazine's Lens Awards are open. A win will not only affirm your creative credentials in corporate film, and perhaps turn a few competitors green, but also elevates your standing in the ranking: a distinction that truly sets your agency apart. Whether you're an EVCOM member or not, however, we want to see your best work. Full details available here.

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