ARTIFICIAL INTELLIGENCE CONQUERS YET ANOTHER INDUSTRY
Chatbots and artificial intelligence are of increasing interest for businesses engaging in e-commerce, customer service and content delivery. This results in human interaction becoming less necessary and therefore people becoming more dispensable.
THE TEAM PROMOTES GAS SAFETY AWARENESS IN NEW CAMPAIGN
Replacing the Council for Registered Gas Installers (CORGI) in 2009, the Gas Safe Register is the UK’s official gas registration body. Its importance in ensuring the safety of both residents and gas operatives is of great importance, and as it approaches a decade of operation, data still points to as much as 75% of illegal gas work across the UK deemed to be unsafe. Its newest campaign communicates the importance of gas safety through memorable and distinctive strategy.
UK’S COMPANIES FAIL TO COMPETE IN REPUTATION RANKINGS
British companies show disappointing results without a presence in the Global RepTrak 100 top 10. Rolls-Royce Aerospace is the top performing UK company, only making 17th place, while Virgin Group showed the biggest decline, year-on-year, having fallen five spots.
WHATCHARITY DELIVERS CSR IMPACT THROUGH INNOVATIVE DIGITAL PLATFORM
This year’s CIPR Inside conference discussed the challenges facing internal communicators, from defining IC, to taking responsibility for culture, to exploring new methods of communications and leadership within the organisation
Schooled in hospitality management and digital communications, Dominic Walters has worked with companies on the seaways, railways, skyways and now even in space. He discusses his journey to Inmarsat Aviation with Brittany Golob
Professional public relations is primed to take centre stage in 2018, says Jason MacKenzie, at the end of his year as president of the CIPR
CONFERENCES IN 2018
Communicate magazine runs a number of conferences covering a variety of topics centred around corporate communications, from investor relations and digital stakeholder engagement to employer brand management and internal communications.
EMPLOYER BRAND MANAGEMENT CONFERENCE 2018
The Employer Brand Management Conference is returning to London on 4 December 2018. Now in its fifth year, the Employer Brand Management conference sets the bar on dialogue, discussion and debate on all things employer brand.
CORPORATE ENGAGEMENT AWARDS
The Corporate Engagement Awards recognises the most successful and innovative corporate partnerships and sponsorships, and the communication strategies around those collaborations. More than ever, companies are striving to demonstrate the good in business and how an organisation can engage its partners, support charities and work for communities in which it operates. In turn, these activities showcase successful collaborations that raise brand awareness, and more importantly, build reputation. Entries close on 6 April.
DIGITAL IMPACT AWARDS
The Digital Impact Awards recoginise the cutting edge in digital communications across a broad range of categories including deliverables, social media, and sector. The 2018 Digital Impact Awards programme is open for entries until June 15. Enter by May 4 to receive £100 off your entry costs.