MARKETING EMPLOYEES AND CREATIVES NO LONGER LOOK FOR FOREVER JOBS
Juggling one’s personal and professional life and achieving a perfect balance between the two is no easy task for professionals across the world, with the recipe for success yet to be found.
PRCA RESPONDS TO BBC’S PR MOVE AND PUBLISHES MERGER PROPOSAL WITH APPC
In anticipation of the merger between the Public Relations and Communications Association (PRCA) and the Association of Professional Political Consultants (APPC) scheduled for 1 November, following a majority vote of APPC members, the two organisations have published details of their proposed merger in a memorandum of understanding (MOU).
FILM ADDRESSES TEXTING AND DRIVING DANGERS
The National Safety Council reports that texting and driving leads to 1.6m collisions and over 3,000 deaths each year in the United States. According to a poll carried out by US driving association AAA, 97% of teenage drivers understand and know of the dangers of texting and driving. However, 35% admitted to texting and driving regardless.
UNDERSTANDING DIGITAL EFFECTIVENESS IS NOT EVIDENT IN BUSINESSES’ STRATEGIES
The proliferation of artificial intelligence is a hot topic in comms. But, asks communications consultancy Instinctif, what could a rise in workforce robotics mean for business culture?
For Bacardi’s Jessica Merz, a global upbringing has led to a global perspective and the desire to learn. How has this passion for education, coupled with a penchant for risk-taking, characterised Merz’s career? Brittany Golob reports
Fresh from launching the PRCA’s ethical professionalism campaign and its diversity and inclusion guidelines, Francis Ingham suggests how the communications industry can continue on the path to diversification and true ethical professionalism
CONFERENCES IN 2018
Communicate magazine runs a number of conferences covering a variety of topics centred around corporate communications, from investor relations and digital stakeholder engagement to employer brand management and internal communications.
CORPORATE ENGAGEMENT AWARDS
The Corporate Engagement Awards recognises the most successful and innovative corporate partnerships and sponsorships, and the communication strategies around those collaborations. More than ever, companies are striving to demonstrate the good in business and how an organisation can engage its partners, support charities and work for communities in which it operates. In turn, these activities showcase successful collaborations that raise brand awareness, and more importantly, build reputation. Entries close on 6 April.
DIGITAL IMPACT AWARDS
The Digital Impact Awards recognise the cutting edge in digital communications across a broad range of categories including deliverables, social media, and sector. The 2018 Digital Impact Awards winners will be announced on 16 October 2018.