NEWS
THURSDAY 25 APR 2019 11:28 AM

NEW 10YETIS SURVEY REVEALS MOST NEGLECTED AREAS OF BUSINESS

Though the risk of starting a business will always be massive, digital public relations agency 10Yetis conducted a survey to help business owners minimize this risk to the greatest extent possible. The respondents were asked to choose which facets of their businesses they felt were neglected the most.

NEWS
THURSDAY 25 APR 2019 10:16 AM

HEX PARTNERS WITH EHC TO LAUNCH ENGLAND ORIGINALS APP

To attract Millennials in an increasing competitive global tourism industry, in 2015 the English government announced a £40 m Discover England fund, dedicated to providing the best possible experience for inbound tourists. A product of this new fund is England Originals, an immersive new augmented reality app resulting from a collaboration between London-based marketing agency Hex Digital and England’s Historic Cities (EHC), a consortium of 16 historic destinations across England.

NEWS
WEDNESDAY 24 APR 2019 12:56 PM

CARLSBERG UK MAKES BOLD STATEMENT WITH NEW CAMPAIGN

‘Carlsberg, probably the best beer in the world' is an ambitious statement to make, and an even harder one to execute. Therefore, Carlsberg UK realised that it could no longer vouch for this famous promise and came to terms with the need to reposition itself.

LATEST FEATURES

Today, an expression of your business’s vision is part of the standard fodder for a dotcom’s 'about us' section. It’s often not a major focus in creating website content, the copywriter just tweaks preexisting corporate boilerplate text on vision and business strategy. But there is value in taking a step back to make sure you have really captured your ‘vision thing,' and have it in the right form on your website.

Communicating with the internal audience about mental health and wellbeing can be a challenging prospect for an employer. But, with the assistance of DRPG and a storytelling approach, Jaguar Land Rover managed it with ease

With the power of pensions all but hidden behind jargon and actuarial language, the Cabinet Office and MyCSP needed to shake things up. Now, Pension Power is changing the way pensions are discussed, considered and engaged with across the civil service

AWARDS

CORPORATE ENGAGEMENT AWARDS

The Corporate Engagement Awards recognises the most successful and innovative corporate partnerships and sponsorships, and the communication strategies around those collaborations. More than ever, companies are striving to demonstrate the good in business and how an organisation can engage its partners, support charities and work for communities in which it operates. In turn, these activities showcase successful collaborations that raise brand awareness, and more importantly, build reputation. Entries close on 15 March.

DIGITAL IMPACT AWARDS

The Digital Impact Awards recognise the cutting edge in digital communications across a broad range of categories including deliverables, social media, and sector. The Digital Impact Awards 2019 will open for entries on 4 February 2019.