FEATURES
Gemma Nobbs and Hayley Sandford, senior social media managers at Aviva, describe how Aviva’s Creators programme demonstrates the power of authentic, employee-led storytelling to humanise brands.
Damian Reece, senior counsel at Vigo Consulting, explores the reputational risks of a cookie-cutter approach to PR consultancy.
FEATURES FILTERS
Julie Gray offers her advice for building thriving online communities
"Fostering online communities"
The web is packed with community- base sites, such as Mumsnet and MoneySavingExpert.
In the worldwide manufacturing supply chain, managing a company’s reputation is often out of the control of the organisation.
Reputation in transport is built on transparency, compliance and internal communications.