FEATURES
Tom Brown, senior consultant at Bladonmore, looks at why businesses are having to adopt a more grounded approach to messaging.
David Willans, director of sustainability at Bladonmore, highlights five takeaways from the Economist Impact Summit for communication.
FEATURES FILTERS
Who: Shell
Objective: Shell wanted to inspire the scientists of the future with a campaign that would capture their imaginations and illustrate the potential of sustainable energy.
Toby Green, assistant news editor at the London Evening Standard talks about deadlines, phone tag and building relationships with PR.
Tim Harrison’s career has taken him from playing bass in a rock ’n’ roll band to leading PR for Sony Mobile Communications – via journalism, marketing and the games industry.
