THURSDAY 7 MAY 2009 9:50 AM

POLITICAL BLOGS OUTSTRIP OTHER SUBJECTS IN UK POPULARITY POLL

Social media news blog, Mashable, was declared the most popular UK blog in research identifying the 50 most popular blogs in the UK.

Tech blogs, such as UK.techcrunch, nevillehobson.com and the BBC’s tech blogs, featured heavily. However, the political blogs from the likes of Iain Dale and Guido Fawkes (who recently broke the story resulting in Damian McBrides resignation) are surprising winners in the research, with thirteen blogs in the top 50, and three in the top5. The other UK heavy hitters are blogs from the mainstream media such as the FT’s Alpahaville and blogs from the likes of the BBC and the Guardian. The research, carried out by media monitoring and intelligence firm Cision, will be updated regularly. Blogs tend to be snapshots of conversations at the time, and Falk Rehkopf, head of research at Cision Europe warns that “communication professionals should be careful and not misunderstand this as a readymade contact list. The golden rules of communication apply more than ever in a social media context: understand who you are talking to – and why – before you engage.”

The top 50 is as follows:

Ranking

URL

Focus

1

http://mashable.com/

Technology

2

http://iaindale.blogspot.com/

Politics

3

http://www.hurryupharry.org/

Politics

4

http://www.badscience.net/

Science

5

http://www.order-order.com/

Politics

6

/http://www.bbc.co.uk/blogs/technology

Technology

7

http://ftalphaville.ft.com/

Finance

8

http://uk.gizmodo.com/

Technology

9

http://uk.techcrunch.com/

Technology

10

http://eureferendum.blogspot.com/

Politics

11

http://devilskitchen.me.uk/

Politics

12

http://timworstall.typepad.com/

Economics

13

http://www.guardian.co.uk/technology/blog

Technology

14

http://politicalbetting.com/

Politics

15

http://www.bloggerheads.com/

Marketing

16

http://www.nevillehobson.com/

Technology

17

http://www.techdigest.tv/

Technology

18

http://www.pickledpolitics.com/

Politics

19

http://b3ta.com/

Humour

20

http://www.eurogamer.net/

Games

21

http://simonwillison.net/

Technology

22

http://www.guardian.co.uk/politics/blog

Politics

23

http://www.allaboutsymbian.com/

Technology

24

http://www.coolest-gadgets.com/

Technology

25

http://www.quickstopentertainment.com/

Celeb

26

http://www.blog.spoongraphics.co.uk/

Design

27

http://www.davidairey.com/

Design

28

http://www.gapingvoid.com/

Technology

29

http://snptacticalvoting.blogspot.com/

Politics

30

http://chrispaul-labouroflove.blogspot.com/

Politics

31

http://www.forbiddenplanet.co.uk/blog

Comics

32

http://www.eatmedaily.com/

Food

33

http://www.headshift.com/blog/

Marketing

34

http://www.guardian.co.uk/media/pda

Media

35

http://econsultancy.com/

Technology

36

http://www.shinyshiny.tv/

Technology

37

http://samizdata.net/

Politics

38

http://www.guardian.co.uk/sport/blog

Sport

39

http://www.vg247.com/

Games

40

http://www.mobileindustryreview.com/

Technology

41

http://www.hecklerspray.com/

Celebrity

42

http://www.blogstorm.co.uk/

Technology

43

http://www.electricpig.co.uk/

Technology

44

http://www.chromasia.com/

Photography

45

http://takingliberties.squarespace.com/

Politics

46

http://www.opendemocracy.net/

Politics

47

http://www.looktothestars.org/

Celebrity

48

http://www.blahblahtech.com/

Technology

49

http://www.caroline-middlebrook.com/blog/

Technology

50

http://www.davidnaylor.co.uk/

Technology