
WEDNESDAY 8 JUL 2009 9:01 AM
WIN A COPY OF THE GLOBAL CORPORATE BRAND BOOK
Communicate magazine has three copies of The Global Corporate Brand Book to give away. The book, written by Michael Morley, deputy chairman of Edelman Public Relations Worldwide explores the connections between corporate brands, reputation, perceptions and image, and is littered with fascinating case studies from multinational plcs to global not-for-profit groups. Written in an engaging and accessible style, The Global Corporate Brand Book is a compelling read that highlights how brand equity is enhanced by corporate brands and global corporate reputation.
To win a copy email Neil Gibbons at neil.gibbons@communicatemagazine.co.uk. The winners will be selected at random.
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