THURSDAY 10 SEP 2009 10:59 AM


There were 1400 entrants nationally for this years Pride awards, the regional PR awards scheme organised by the Chartered Institute of Public Relations. The awards evening will take place on the 25 November, at the Europa Hotel, Belfast.

The Pride awards are presented over a series of 12 regional awards dinners and details of the shortlists in the other 11 regions can be found here. Booking forms can be downloaded from

The full shortlist is as follows:

Corporate and Business Communications
Irish News, Workplace & Employment Awards
JPR, Ulster: Earning trust by communicating support for customers
MCE Public Relations with Northern Bank Communications Team, "Optimise your cash" roadshow
Morrow Communications, Northern Ireland Science Park : 10 Years On

Barnardo's Northern Ireland , Barnardo's NI Fostering Week
LJK Communications, Time to Deliver
Ulster Cancer Foundation, Personal Everest Project

Internal Communications
Northern Ireland Water, One Team ET Visibility
Northern Ireland Water, InTouch

Crisis Communications
Police Service of Northern Ireland , Police Service of Northern Ireland Armed Forces Homecoming Parade

Measurement and Evaluation
Aiken PR, BT Young Scientist & Technology Exhibition

Community Relations
Northern Bank, Moneyville – Bringing money management to life for young children
Smarts, 'At the Interface' Suffolk & Lenadoon Interface Group
Strategic Planning, Mayfield Garden Village Community Relations

Public Affairs
Stratagem (NI), Stratagem fuels energy saving week success

Public Sector
Big Lottery Fund, Big thinking consultation – something big is happening in NI
JPR, Money Week 24-30 November 08
NICCY, Hear the Cry of Youth
Translink, Translink NI Railways Londonderry Line Upgrade

Best Campaign £10k and under
Aiken PR, Beef Week 2009
Aiken PR, The Show Will Go On
Converse Communications, Foyle Fashion Week
Morrow Communications, Dale Farm 'Dromona – the big cheese'
Northern Ireland Water, Bag It and Bin It

Consumer Relations
Asitis Consulting, AVOCA: Launch of the brand in Northern Ireland
Morrow Communications, Flahavan's – Back to Porridge!
Smarts, Captain Morgan TV
Smarts, The Bushmills Trek

Best Use of Media Relations
JPR , Ulster: Ensuring trust by communicating support for customers
MCE Public Relations, Northern Bank Moneyville
Morrow Communications, "Have Translink Smartpass: Will Travel"
Weber Shandwick, Electoral Commission Register to Vote Campaign

Integrated Communications
Belfast City Council, Waste Week
Cactus PR & Communications, The Wedding Journal Show
Morrow Communications, SPC – Fast tracking ICT Careers
Northern Bank, Moneyville – Supporting financial confidence and awareness for children

Corporate Responsibility
Aiken PR, Active Lifestyles: McDonald's Grassroots Football Programme
Morrow Communications, Deloitte: Sharing our skills with our community
Northern Bank, Northern Builds More Than Bricks and Mortar
Smarts, LIDL Fit Factor Challenge
Weber Shandwick Northern Ireland , Rushmere Uganda Schools Project 2009

Best Use of Social Media
Morrow Communications, NISP: Building an Innovation Ecosystem
NICCY, Young People Talking To Young People
Smarts, The Bushmills Trek
Smarts, Captain Morgan TV

Best Use of Photography or Design
Carlton Baxter Communications, Enchanted Aisle Photo Shoot, Willow Moon
Cathy Martin PR, Strike a pose: Striking Photography from Fashion Week
MX Brandcom, Friendly Saxophones
Weber Shandwick, Electoral Commission Register to Vote Week

Best Newspaper or Magazine
Banbridge District Council, The Cutting Edge
Belfast City Council, City Matters
Belfast City Council, Intercom
Big Lottery Fund, Big Magazine – How lottery money is transforming lives
Northern Ireland Water, Waterline

Best Publication
Belfast City Council, A to Z of Council Services
NICCY, News To You From Us
Police Service of Northern Ireland , The Chief Constable's Annual Report 2008/2009
Stakeholder Communications, Annual Report & Financial Statements Parades Commission for Northern Ireland
Strategic Planning, "Extending your horizons"

Best Leaflet
Belfast City Council, Essential Information If There is Flooding in Belfast

Best Website or Microsite
Belfast Zoo, Belfast Zoological Gardens Website
Northern Ireland Water, 'What Are You Doing With Water'
Police Service of Northern Ireland , Police Service of Northern Ireland 's Website

Best Event
Belfast City Council, Making a Difference (MAD) Awards
Big Lottery Fund, Stormont Youth Achievers Event
Core Communications, The Giant HSBC Lions Shirt – Northern Ireland 's Least Contentious Parade
Morrow Communications, Challenges & Opportunities: The Credit Crunch
Northern Ireland Tourist Board, Showcasing Northern Ireland
Northern Ireland Water, Water is Life

Outstanding Young Communicator
Coca-Cola HBC Northern Ireland , Zoe Cunningham
LJK Communications, Angela Stevenson
Phoenix Natural Gas, Simon Little
Smarts, Selina McElwee

Outstanding Small Consultancy
Cactus PR & Communications, Small But Perfectly Formed

Outstanding In-House Public Relations Team
NICCY, One Team, One Mission , Children's Rights
Northern Ireland Water, NI Water PR Team
Police Service of Northern Ireland , Police Service of Northern Ireland in the International Spotlight

Outstanding Public Relations Consultancy
Aiken PR
LJK Communications, None of us are as strong as all of us