TUESDAY 19 FEB 2013 5:01 PM

BUILDING BLOCKS OF INTERNAL COMMUNICATIONS

Internal communications has come a long way over the past two years, as has the Institute of Internal Communications (IoIC).

The IoIC has undertaken a half-century route from the British Association of Industrial Editors to the British Association of Communicators in Business and on to the modern professional organisation.

The IoIC of today is the only professional body for internal comms in Britain, has a wide-ranging membership and offers qualifications in internal communications. The vast change of the past two years has been summarised in its recently-published annual review.

“During the last two years, this organisation with a long, proud tradition, has embarked on a programme of construction, building new structures and capabilities so that IoIC can grow and fulfil the expectations that it has created for itself,” the report states. “These expectations arose when the IoIC adopted the status and purpose of the UK’s single professional institute solely dedicated to the development of IC and its practitioners.”

The organisation’s annual activity now includes forums on internal communications – this year’s edition of which will focus on social media and will be held in May – a 30 Under 30 campaign for young communicators and a yearly awards programme.

\The IoIC’s expansion will continue with the growth of its professional development offering and its presence as the internal communications professional body of record.