Last Friday, the IVCA hosted it’s last awards ceremony as a non-joint entity with new partner Eventia. The organisations, which merged on 6 January, are set to rebrand this year.

The LiveCom Awards, which celebrate excellence in live events and experiential marketing, took place in London on Friday. March’s 26th annual IVCA Awards will be the first to be held by the joint organisation.

The ceremony saw drpgroup take home nine awards including two golds for its work on the JCB Global Dealer Conference. GSK’s programme Scientists in Sport – which encourages young people to engage with science and engineering – nabbed three gongs for EdComs. Others including Havas and The Bank were multiple winners. See below for the full listings.

At the event on Friday, drpgroup announced its acquisition of Grosvener TV, the 26-year-old production company founded by former IVCA chairman Des Good. Drpgroup’s MD Dale Parmenter says that Grosvener, which deals primarily with public sector clients, including the Ministry of Defense (MoD), will complement drpgroup’s existing client base.

He adds, “This is a very exciting time for our video division. Grosvenor joining the drpfamily will allow us to significantly bolster our offering in London.  It’s vital that we allow our new team to grow the business, while maintaining a very personal style of customer relationship they have become renowned for.”

The six members of the Grosvener team will join the drpgroup. Thus, Grosvener’s work for the MoD on the Army’s recruitment campaign, will fall to the newly-expanded drpgroup. They face the communications challenge of inspiring new recruits to the recently-diminished armed forces.

IVCA LiveCom winners:

UK Internal Experience:

Gold: The Transformers – retailers in disguise by Big Blue 8 for Argos

Silver: 2013 Baby Talk Live by Top Banana for Danone Baby Nutrition

Bronze: FSO Partner Conference 2012 by Aeorema Twentyfirst for EY

Cultural & Arts:

Gold: The 33rdLondon Critics’ Circle Film Awards by Premier for The Critics’ Circle

Heritage:

Gold: The Swordfish – A Tribute to the Royal Navy’s Aviation Heritage by Grosvenor for Commander Sue Eagles QVRMRD

Silver: Abba Hologram by SquareZero for Abba Museum

Sporting Events:

Gold: Nike Rory McIlroy Sponsorship Launch by The Bank for Nike

Silver: P&G Family Home: London 2012 Summer Olympics by TheNewsMarket for Procter & Gamble

Bronze: Get Set to Make a Change by EdComs for British Olympic Foundation and British Paralympic Association

Festivals:

Gold: Lucozade Energy YES Festival Campaign by TRO for Lucozade Energy

Live Music:

Gold: McFly Live at the Royal Albert Hall by Streaming Tank for Super Records / Happy Entertainment

Silver: Opera Di Peroni by The Bank for SABMiller

Bronze: Mencap Little Noise Sessions by Heather Robinson Live Communication for Mencap The Voice of Learning Disability

Learning Experience:

Gold: JCB Global Dealer Conference by drpgroup for JCB

Silver: GSK Science Education : Scientists in Sport – Big Bang Experience by EdComs for GSK

Bronze: Chiltern Railways Customer Service Team Training by drpgroup for Chiltern Railways

UK Commercial and Promotion:

Gold: Interactive Booth Experience at ESC 2013 by WRG for Astra Zeneca

Silver: The drpgroup BOOM Launch by drpgroup for drpgroup

Bronze: The Skyfall Train by Premier for Twentieth Century Fox Home Entertainment

UK Campaigns:

Gold: GSK Science Education – Scientists in Sport – Big Bang Experience by EdComs for GSK

Silver: Lucozade Energy YES Festival Campaign by TRO for Lucozade Energy

Bronze: Winstone & Beckham at QEH by CSE Forces Entertainment for Ministry of Defence

UK Seminars and Conferences:

Gold: JEEP Grand Cherokee Launch Training Event by Lodestar for JEEP

Silver: JCB Global Dealer Conference by drpgroup for JCB

Bronze: 2013 Baby Talk Live by Top Banana for Danone Baby Nutrition

UK Film (used as part of a live event):

Gold: Dow Executive Programme by Jack Morton Worldwide for Dow

Silver: First2aMillion by Wilder for CEOP

Bronze: BT for Retail Video Strategy by BroadView BrandVideo for BT Expedite

Best Use of Music:

Gold: Fly Navy Heritage Trust – Fundraising Event by Grosvenor for Commander Sue Eagles QVRMRD

International Internal Experience:

Gold: Allergan EAME Sales Conference 2013 by Universal WorldEvents for Allergan

Silver: ENRC 150 Group Conference by drpgroup for ENRC

Bronze: SABMiller Global Leadership Conference by Crown for SABMiller

International Seminars and Conferences:

Gold: Let’s Go Beyond – Microsoft @ The Cannes Lions International Festival of Creativity 2013 by Aeorema Twentyfirst for Microsoft

Silver: OYW Pittsburgh 2012 by Brand Fuel for Havas

Bronze: Allergan EAME Sales Conference 2013 by Universal WorldEvents for Allergan

Entertainment Experience:

Gold: Philips Museum by Lodestar for Philips

Silver: Jason Manford in Afghanistan by CSE Forces Entertainment for Ministry of Defence

Bronze: ABBA Hologram by SquareZero for Abba Museum

International Commercial and Promotion:

Gold: Let’s Go Beyond – Microsoft @ The Cannes Lions International Festival of Creativity 2013 by Aeorema Twentyfirst for Microsoft

Silver: Ericsson @ Mobile World Congress 2013 by Jack Morton Worldwide for Ericsson

International Campiagns:

Gold: OYW Pittsburgh 2012 by Brand Fuel for Havas

Silver: Why Emerging Europe by Konceptia for UK Trade & Investment

Bronze: Desmond Tutu Templeton Award Ceremonies by CTN Communications for The John Templeton Foundation

International Film (used as part of a live event):

Gold: The Core Overview Film by Speakeasy Productions for BAE Systems

Gold: The Bird’s Nest Attraction 2013 by WMP for Nestyle Culture Group

Silver: Off The Record by Aeorema Cheerful Scout for ACI Worldwide

Bronze: Timeline by Aeorema Cheerful Scout for Inmarsat

Award for Innovation:

Gold: Interactive Booth Experience at ESC 2013 by WRG for Astra Zeneca

Silver: Bechtel Global Town Hall Civil Event by drpgroup for Bechtel

Bronze: The drpgroup BOOM Launch by drpgroup for drpgroup

Award for Motivation and Inspiration:

Gold: JCB Global Dealer Conference by drpgroup for JCB

Silver: OYW Pittsburgh 2012 by Brand Fuel for Havas

Bronze: London Underground 150 Celebration Campaign by Crown for Transport for London

Outstanding Corporate Social Responsibility:

Gold: OYW Pittsburgh 2012 by Brand Fuel for Havas

Silver: Chiltern Railways Customer Service Team Training by drpgroup for Chiltern Railways

Bronze: GSK Science Education : Scientists in Sport – Big Bang Experience by EdComs for GSK

Best Supplier:

Gold: Gallowglass

Silver: SW19

Bronze: Kru Live Promotional and Event Staff