COLLABORATE, ACTIVATE, COMMUNICATE
For some, collaborative working takes the form of a strong partnership to raise brand awareness or to provide educational benefits or to support the arts or sport. For others, corporate social responsibility, sustainability and environmental objectives are drivers behind collaborative working. Strong sponsorships also make a difference to companies in all sectors who seek to support an organisation that in some way, relates to their business objectives. For others, communicating about a partnership, sponsorship or CSR programme is a way to change a company’s reputation, the way its audiences perceive it or to motivate a shift in focus from within the business.
Having run the Corporate Engagement Awards for five years, Communicate magazine is sharing some of the case studies from those that have excelled at collaborating, activating and communicating. These case studies will be presented at an afternoon event, Collaborate, Activate, Communicate, on 3 November in the City of London.
Six past winners of the awards will share the stories that wowed the judges and that made a difference to the organisations involved and their communities.Their stories of innovative and refreshing work will inspire others pursuing their own collaborations. Presentations will be complemented by structured networking that will allow delegates to meet their peers, learn from each other and develop new partnerships.This event is ideal for anyone working in CSR, partnerships, sponsorships, corporate communications, internal communications and PR.
One of the cases presented will be a Grand Prix winner from the 2014 awards. The Built-It Programme was a partnership between Cospa, Keepmoat, Lambeth Council, Mears and many others that brought together a range of stakeholders. The project got young people into apprenticeship roles and training courses to help enhance their options for future employment. The benefits were numerous for each partner.
An entry into this year’s awards, the Boots Macmillan partnership will document how Boots’ army of pharmacists and beauty advisors have been trained to provide support to those dealing with cancer. This brings Macmillan’s services closer to those who need it the most. Four others will present their projects at the event.
To book, click here or email Hannah Hodges for more information. Booking is on a tiered system. The first 10 people to book will only pay £50, tickets for the following 10 will cost £75, and so on. Book early to avoid disappointment.