TUESDAY 22 OCT 2019 11:35 PM

DIGITAL IMPACT AWARDS 2019 WINNERS ANNOUNCED

Creative communications group DRPG walked away with the most prizes, including the grand accolade for ‘Digital agency of the year’, while Deloitte and We Are Tilt won the gold for 'Digital campaign of the year'.

DRPG was awarded four Gold awards, one Silver and one Bronze. It was praised for its work with Jaguar Land Rover, winning one Gold in ‘Best corporate app’ and one Silver in ‘Best use of digital from the engineering and manufacturing sector.’

The agency also won a Gold award for its work in the engineering and manufacturing sector for its work for Worcester Bosch. In addition, its partnership with the heating manufacturer yielded two more Gold trophies and one Bronze for ‘Best use of data’, ‘Best use of digital from the energy and utilities sector’ and ‘Best use of online video’ respectively.

Deloitte and We Are Tilt picked up the other top award, ‘Digital campaign of the year’, plus Gold for 'Best use of digital from the professional services sector' and a Silver in 'Best digital employee communication'.

Categories took in all aspects of digital communications, ranging from social media to evaluation and the use of data. The entries for this year were diverse and they all offered a fresh approach to digital in a corporate setting.

The winners of the 10th Digital Impact Awards were announced on Tuesday night at the Chiswell Street Brewery in London. The event honoured the best corporate digital communications work in Europe, setting the industry-wide benchmark in digital stakeholder engagement.

Read the list of winners is below.

 

Digital Impact Awards 2019 Winners

 

Deliverables 

Best corporate website 

Gold - Harneys and Living Group

Silver - WPP and Superunion

Bronze - British Nutrition Foundation (BNF) in partnership with the Agriculture & Horticulture Development Board (AHDB) and Mosquito Digital

Bronze - Landsec and MSL

Bronze - NS&I and The Team

Highly commended - Direct Line and Black Sun plc

Highly commended - Frontier Economics and MerchantCantos

 

Best corporate app 

Gold - Jaguar Land Rover and DRPG

Silver - William Hill and Sequel Group

 

Best use of SEO for corporate communications 

Gold - Refinitiv

 

Best use of mobile and portable devices 

Gold - Global Forest Watch and 3 Sided Cube

Silver - Bose and Media Com

Bronze - HelpMe Feed Foundation and Small World Social

 

Best use of digital to aid a CSR campaign 

Gold - Turkcell and Rafineri

Silver - Archetype Agency GmbH and Callaghan Consulting Solutions

Silver - Kiddylicious and Ready

Bronze - Unilever and AmazeRealise

 

Best digital rebrand 

Gold - Harneys and Living Group

Silver - Loterie Romande and ELSE

Bronze - British Nutrition Foundation (BNF) in partnership with the Agriculture & Horticulture Development Board (AHDB) and Mosquito Digital

Bronze - Spoka and Omobono

 

Best use of online video 

Gold - HSBC and MerchantCantos

Silver - Facebook and Hope&Glory

Bronze - Turkcell

Bronze - Turkcell and Rafineri

Bronze - Worcester Bosch and DRPG

Highly commended - The Pokémon Company and Hope&Glory

Highly commended - UiPath and RAPP Worldwide Inc.

 

Best corporate viral campaign 

Gold - The Pokémon Company and Hope&Glory

Silver - Turkcell and Rafineri

 

Best digital communication as part of an integrated campaign  

Gold - Simple Skincare and TMW Unlimited

Silver - Church of England 

Bronze - Horlicks and Mosquito Digital

Highly commended - Facebook and Hope&Glory

Highly commended - Harneys and Living Group

 

Best use of artificial intelligence 

Gold - Three Whiskey

Bronze - Eyekandy Ltd

 

Best use of data 

Gold - EY and Living Group

Gold - Worcester Bosch and DRPG

Silver - UK Finance and Bladonmore

Bronze - Sony PlayStation and Media Com

Highly commended - UK Power Networks

 

Social media

Best use of existing social media platforms: Small budget - <£20k

Gold - NHS Leeds Clinical Commissioning Group and Zeal

Silver - Turkcell

Silver - Vileda and Mosquito Digital

Bronze - Zoflora and Mosquito Digital

Highly commended - SAP

 

Best use of existing social media platforms: Medium budget - £20k-£75k

Gold - Guide Dogs and Zone

Silver - Church of England

Bronze - Horlicks and Mosquito Digital

Bronze - Sony and Hope&Glory

 

Best use of existing social media platforms: Large budget - £75K+

Gold - Birds Eye and Zenith

Gold - Wella Professionals and 1000heads

Silver - Dock & Bay and Born Social

Bronze - Facebook and Hope&Glory

 

Best development of proprietary social media platform and tools 

Gold - Nationwide Building Society and Sequel Group

 

Best community development

Gold - Wella Professionals and 1000heads

Silver - Vimto and Tangerine Communications

 

Best use of digital to an internal audience

Best intranet 

Gold - Travelex and Interact Software

Silver - Barclays

Bronze - FSB, The Federation of Small Businesses and Interact Software

Highly commended - Midland Heart and Interact Software

Highly commended - Unilever

 

Best digital employee communication

Gold - AstraZeneca and Ruder Finn UK

Silver - Deloitte and We Are Tilt

Silver - Royal Bank of Scotland Group and The Team

Bronze - Heathrow Airport and MSL

Highly commended - Action Against Hunger and Brandworkz

Highly commended - Travelex and Interact

Highly commended - Turkcell

 

Best use of digital to an investment audience

Best online annual report 

Gold - Ocado Group plc and Jones and Palmer

Silver - Rentokil Initial plc and Carr Kamasa Design

Bronze - Pfizer and Superunion

Bronze - XP Power Ltd and Jones and Palmer

Highly commended - Schroders and Black Sun plc

Highly commended - UK Power Networks and Instinctif Partners

 

Best use of digital to aid media relations

Best online newsroom 

Gold - Aston Martin Digital Newsroom and Epresspack

Silver - adidas and TheNewsMarket

 

Evaluation

Best evaluation strategy 

Gold - Harneys and Living Group

Bronze - Birds Eye and Zenith

 

Best use of digital by sector 

Best use of digital by a charity, NGO or NFP

Gold - Church of England

Silver - UNHCR and Great State

Silver - Westminster City Council and TMW Unlimited

Bronze - Publicis Sapient

Highly commended - British Heart Foundation and Wardour

Highly commended - Loterie Romande and ELSE

Highly commended - Samaritans and Torchbox

 

Best use of digital from the education sector

Gold - Studiekeuze123 and One Shoe

Silver - Alan Turing Institute and Contra Agency

Bronze - Newcastle University and Wardour

Bronze - WhiteHat

Highly commended - Tate with UXB London and A New Direction

Highly commended - Wolfson College Cambridge and Contra Agency

 

Best use of digital from the energy and utilities sector

Gold - Worcester Bosch and DRPG

Silver - Wales and West Utilities and Crunch Simply Digital

Bronze - UK Power Networks and Instinctif Partners

 

Best use of digital from the engineering and manufacturing sector

Gold - Worcester Bosch and DRPG

Silver - Coats Group plc and VisMedia

Silver - Jaguar Land Rover and DRPG

Bronze - Salini Impregilo and BizUp

Highly commended - JD Pipes and Selesti Ltd

 

Best use of digital from the farming and agriculture sector

Gold - COFCO International and SampsonMay

 

Best use of digital from the financial services sector

Gold - Chill Insurance and Click Consult

Silver - Baker Tilly International and ClerksWell

 

Best use of digital from the FMCG sector

Gold - Birds Eye and Zenith

Silver - Simple Skincare and TMW Unlimited

Bronze - Horlicks and Mosquito Digital

Bronze - This Works and Media Com

Highly commended - Zoflora and Mosquito Digital

 

Best use of digital from the food and beverage sector

Gold - Horlicks and Mosquito Digital

 

Best use of digital from the healthcare and pharmaceuticals sector

Gold – Publicis Sapient for Amplifon

Gold - SXT Health CIC and Bit Zesty

Silver - Syncona and SampsonMay

Bronze - Incyte Biosciences and OPEN Health

Bronze - Weldricks Pharmacy and The SEO Works

 

Best use of digital from the professional services sector

Gold - Deloitte and We Are Tilt

Silver - Publicis Sapient

Bronze - EY and Living Group

Bronze - Harneys and Living Group

Bronze - Pearn Kandola and Bottle

Highly commended - Frontier Economics and MerchantCantos

Highly commended - The Knowledge Academy and Reboot Online Marketing

 

Best use of digital from the public services sector

Gold - Westminster City Council and TMW Unlimited

Silver - Mayor's Office for Policing And Crime (MOPAC) and DPP with CDS

Silver - The Greater London Authority

Bronze - DVLA Personalised Registrations and Connect Internet Solutions

Bronze - NHS Property Services

Highly commended - Sandwell Metropolitan Borough Council and Rocktime Software Development

 

Best use of digital from the retail sector

Gold - Publicis Sapient for Bang & Olufsen

Silver - Liverpool ONE and Click Consult

Silver - Sony and Hope&Glory

Bronze - Zoflora and Mosquito Digital

Highly commended - Vileda and Mosquito Digital

 

Best use of digital from the technology, media and telecommunications sector

Gold - The Pokémon Company and Hope&Glory

Silver - Google UK and 1000heads

Bronze - Facebook and Hope&Glory

Highly commended - Vodafone and TMW Unlimited

 

Best use of digital from the transport and logistics sector

Gold - Click4Reg and Reboot Online Marketing

Gold - MyUS.com

Bronze - Publicis Sapient and RelaxNews for Groupe Renault

 

Best use of digital from the travel, leisure and tourism sector

Gold - The FA with Zone and Cognizant

Silver - Brand USA and Expedia Group Media Solutions

Bronze - England's Historic Cities and Hex Digital

Highly commended - American Airlines and Media Com

Highly commended - Kwik Fit and Click Consult

Highly commended - LeadingCourse Mobile App and One Shoe

 

Digital campaign of the year

Winner – Deloitte and We Are Tilt

 

Digital agency of the year

Winner – DRPG

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