THURSDAY 29 JUL 2021 3:06 PM

LENS: BARCLAYS

Barclays has released a new recruitment video showcasing its commitment to supporting employees and providing opportunities to help redefine the future of finance.

The campaign titled ‘Working at Barclays’ uses high definition camera and drone footage to showcase the Barclays offices and employees from across the world. The use of simple video clips and instrumental music creates an upmarket and professional film that draws the viewers’ attention to the words and statements on screen.

By using footage of Barclays employees working in global collaborative spaces, the film works to highlight the business as a diverse and supportive internal community. It also showcases the opportunities available for potential talent that want to challenge convention, explore new possibilities and run with bold ideas.

The song titled, ‘Discover The Stars’ plays while white text appears on screen, outlining Barclay’s achievements, goals and ethos as a company. One screen reads, ‘because strong values, deliver strong, sustainable returns,’ and ‘Barclays isn’t just about what we do – committed to providing customers and society with a better future.’

The video has been shared on social media with a signpost towards the Barclays recruitment webpage.