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An annual barometer of UK brand and corporate film production.

Research highlights the importance of traditional institutions, despite prevalent AI usage.

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14 September marks the beginning of Promotional Products Week. An event hosted by the British Promotional Merchandise Association (bpma), it aims to encourage promotional branded products to become a more integrated feature of company marketing campaigns. .
Aviva has become the latest investor to join the growing number of organisations signing up to the global fossil fuel divestment campaign.
By Paul Foster, senior director, creative content at Getty Images.