NEWS

Swedish food company and producer of dairy alternative milks, Oatly, has produced a puppet storytelling campaign encouraging people to make more sustainable life choices.

Virtue, the creative agency behind Vice, has released new research looking at the cultural factors that influence people’s perceptions of brands. It found that 70% of global youth say their perspective on what’s important to them in life has changed since the beginning of the pandemic, with 72% now identifying with a minimalist lifestyle.

NEWS FILTERS

Swedish food company and producer of dairy alternative milks, Oatly, has produced a puppet storytelling campaign encouraging people to make more sustainable life choices.
Virtue, the creative agency behind Vice, has released new research looking at the cultural factors that influence people’s perceptions of brands. It found that 70% of global youth say their perspective on what’s important to them in life has changed since the beginning of the pandemic, with 72% now identifying with a minimalist lifestyle.
The Corporate & Financial Awards is the only true benchmark of companies’ communication within the City and those who influence the City. The 2022 awards are now open for entries with new categories, more judges and greater opportunity for excellent financial communications to be celebrated.
Business strategy and communications consultancy, BOLDT, has released data from its trust and ESG reputation research, as collected by analysis partner, Mettle Capital. The research shows that public trust in European businesses has rebounded to pre-pandemic levels, but US counterparts are falling behind.
The Chartered Institute of Marketing (CIM) has launched a virtual professional and personal development course for modern communicators. With an increased level of burnout as a result of Covid-19, this unique course has been designed to help attendees balance a successful career with a fulfilled personal life.
Global Women in PR has announced the results of its 2021 Annual Index, looking at the position of women working in the PR and communications industry. Flexible and remote working policies were found to be the top initiative necessary to fix the gender imbalance at leadership level.
Creative agency, Designhouse, worked with publisher and technology business, Springer Nature Group, to tell powerful stories of scientific research. The campaign aims to highlight the need for more digestible, accurate science, using video and animation.
Corporate and brand communications agency, Emperor, has curated a video to celebrate its creative achievements from the past year. Taking inspiration from Spotify’s popular ‘2021 wrapped’ feature, Emperor has released a celebratory showreel to reflect on its best work.
Research from independent design consultancy, The Frameworks, reveals that 73% of marketers believe it is harder to capture the attention of B2B audiences than it was a year ago. The report found lack of budget, the desire to ‘play it safe,’ and a heightened sense of competition are the main barriers preventing effective B2B comms.