NEWS

Samantha Gunn, creative director at Plastic Pictures, presents three social media strategies that can help companies engage with their audiences.

Cat Davis joins Atomic London as chief marketing officer, bringing over two decades of experience in growth strategy and marketing.

NEWS FILTERS

Supermarket giant Tesco has suffered a major blow to their employer brand and reputation.
With controversy surrounding the Royal Bank of Scotland for lobbying US politicians with British taxpayer’s money; Lionel Zetter, CIPR board member and former President has stated, the lobbying industry will embrace measures that enhance its professional standards and highlight good ethical practice.
A report entitled, Made in Heaven or Marriage from Hell, reveals the key factors behind the financial sector’s lack of engagement with social media.
The relationship between a business organisation and its employees is fundamental to growth and success.