NEWS

WEDNESDAY 18 JUN 2025 9:30 AM

THE UK TOP 50 IN FOCUS: KAPTCHA

Award-winning brand film agency Kaptcha focuses on purpose-driven storytelling that fosters pride among employees and stakeholders. Here, the team details their four-step creative process and discuss emerging trends in corporate video, including the use of AI and human storytelling.

BY REBECCA PARDON
WEDNESDAY 18 JUN 2025 9:30 AM

CANVA TO ACQUIRE MAGICBRIEF, EXPANDING ANALYTICS CAPABILITIES

The announcement was made at the Cannes Lions International Festival of Creativity.

BY REBECCA PARDON

NEWS FILTERS

TUESDAY 26 APR 2016 12:00 PM

ON BAD TERMS
Complex small print terms and conditions disconnects the flow of brand language across all touch-points and is something that needs attention.
BY PRITCIA (BEAUX) WONGWAISAYAWAN
THURSDAY 14 APR 2016 1:21 PM

CRISIS THREATS COME FROM THE TOP
New research commissioned by UK-based online reputation agency, Igniyte, revealed that 40% of managers expect a PR crisis to be caused by their higher management team.
BY PRITCIA (BEAUX) WONGWAISAYAWAN
FRIDAY 8 APR 2016 9:11 AM

COMMUNICATING COMPANY CULTURE
This year, a major trend in Fortune’s 100 Best Companies to Work For list is a focus on company culture and how important it is to create a motivating work environment for employees.
BY PRITCIA (BEAUX) WONGWAISAYAWAN
TUESDAY 2 FEB 2016 12:16 PM

ADIDAS WITHDRAWS SPONSORSHIP
In a blow to the International Association of Athletics Federations (IAAF), Adidas, its most substantial sponsor, terminates its 11-year sponsorship deal four years early after a recent alleged doping crisis.
BY PRITCIA (BEAUX) WONGWAISAYAWAN
WEDNESDAY 27 JAN 2016 12:24 PM

COPYRIGHT CLAIMS

Most well-known brand products are recognised by one distinctive feature or colour, such as Christian Louboutin’s pronounced red soles or Tiffany & Co.’s classic Tiffany blue.
BY PRITCIA (BEAUX) WONGWAISAYAWAN