SHOWCASE: OXFORD UNIVERSITY HOSPITALS NHS FOUNDATION TRUST
In 2022, Oxford University Hospitals NHS Foundation Trust took home Gold in the 'Best internal publication - print' category at the Internal Communications and Engagement Awards.
Oxford University Hospitals’ NHS Foundation Trust created a book of photographs, many taken by frontline NHS staff to reflect their experiences during the pandemic.
The ‘Beyond Words’ project launched to coincide with the anniversary of Covid-19 admissions to Oxford University Hospital, and was provided in both print and eBook to all staff free of charge. The campaign celebrated the incredible work of the hospital’s 12,000 employees. Employees were invited to submit their stories for inclusion, while the content was written and designed by the in-house comms team. The images feature the workforce in their both their professional and personal lives, to really humanise the community. Over 3,500 staff ordered a free copy of the print publication during November 2021 and January 2022.
It received overwhelmingly positive responses from staff. Judges described this emotive entry as “a beautifully designed use of print content,” and “a clear celebration of the organisational culture.”
To read more about the winning projects in the 'Best internal publication - print' you can do so by viewing the 2022 winners book.
The Internal Communications and Engagement Awards highlights the impact internal comms has on a business, the role of the internal communicator within an organisation and the creative strategies developed to promote an engaged workforce. To find out more and to enter your work, visit the awards website.