FEATURES
Gemma Nobbs and Hayley Sandford, senior social media managers at Aviva, describe how Aviva’s Creators programme demonstrates the power of authentic, employee-led storytelling to humanise brands.
Damian Reece, senior counsel at Vigo Consulting, explores the reputational risks of a cookie-cutter approach to PR consultancy.
FEATURES FILTERS
Do you really need to talk to a headhunter? Moving or not, Lisa Quinn says yes
“Comms professionals need to promote their own brands”
You have recently been promoted to agency associate director or in-house PR manager.
The journey from the tennis court to Rotterdam’s Robeco Group is a long and winding road.
A 17 year old hostel chain, definitely in need of an update? Enter the rebrand.
