Conducted by global digital communications consultancy Comprend, the annual Webranking Report is based on evaluating stakeholder demand and pinpointing how companies can improve communications strategies and output.
This week, two announcements showcased the two different schools of thought around food packaging in supermarkets. One focused on the environment and commitments made to waste reduction. The other looked at convenience and disability awareness. The proof is in the pudding for food sales: sustainability and CSR efforts are not consistent across the sector.
Jason MacKenzie has completed his year as president of the CIPR and has been succeeded by new president Sarah Hall. In an interview, MacKenzie discusses professionalisation, membership and the changes for the better the CIPR has undergone over the past year.
The word of the day was ‘firestarters.’ An unusual expression for the more often used ‘brand ambassadors,’ firestarters captured the imaginations of attendees at the Employer Brand Management conference last week.
Fifteen years ago a team that brought a renewed sense of hope to the US in the midst of a long Cold War in turn brought light to the Olympics. The US 1980 Olympic men’s hockey team lit the torch in Salt Lake City to begin two weeks of the toughest winter sports competition on earth. Now, with only 74 days before the Winter Olympics begins in PyeongChang, South Korea, a brand campaign is there to bring light to the Games and to the world.
This year, the Metropolitan Police had more than its share of crises to handle in order to keep the city of London running safely and soundly. Its work following the Westminster Bridge terror attack, and subsequently following additional attacks, earned it the honour of the PRCA Award for ‘Crisis and issues management,’ and the ‘In-house team of the year award – public sector.’.
The 1960s was the early age of computing. To make the giant machines run, people were employed specifically to man the spools of tape that fed the primitive computers. Now, almost every job has a digital element to it and, now more than ever, demand for skilled, interested digital employees is rife in the UK.
On a day in which hundreds of football fans lined the streets outside a Wembley hotel hoping for a glimpse of Real Madrid stars, the CIPR Inside conference was in full swing. The annual event played host to internal communications professionals from across the UK, and beyond, as it discussed topics of interest, provided thought-provoking commentary and fostered connections within the community.
What defines Britain in 2017? That’s the question that inspired artists from across Britain to submit 280 postcard designs into the Great British Postcard Competition, sponsored by Saxoprint in association with the Big Issue.
Fish, football, refugees and Fleet Street don’t – at first glance – have a ton in common. But, what they do share is that they are all the subjects of artworks entered into the annual World Art Vote competition.