NEWS

THURSDAY 27 NOV 2025 10:36 AM

BUILDING AN AUTHENTIC PERSONAL BRAND

Ahead of the Employer Brand Management Awards, Antley Tong and Tina Harseim of Springer Nature talk to Rebecca Pardon about their shortlisted work. Their employee ambassador program empowered colleagues to build personal brands and share authentic stories on LinkedIn, without scripts or pre-approved posts. Interviews for the Employer Brand Management Awards produced by Kinura.

BY REBECCA PARDON
THURSDAY 27 NOV 2025 9:30 AM

WORK EXPERIENCE A DECIDING FACTOR FOR GRADS PURSUING PR

New research by The Chartered Institute of Public Relations (CIPR), shows new graduates are turning away from careers in PR and communications due to emphasis on work experience and professional connections.

BY KARINA NIEVES

NEWS FILTERS

WEDNESDAY 14 AUG 2019 4:21 PM

NHS EMPLOYEES CALL FOR PROFESSIONAL VOLUNTEERS

81% of UK doctors and GP’s think that skilled volunteers, who would use their professional skills to support the NHS could bring a real benefit to patients, and to the NHS itself.
BY ELODIE PIASKOWSKI
TUESDAY 13 AUG 2019 11:12 AM

LEADERS HAVE TROUBLE SETTING A STEADY BUSINESS PURPOSE
July research from brand consultancy Brandpie shows that 97% of CEOs think organisations need to have a purpose, whether it is a general interest aim, an environmental one or at least something more than just making profits. But according to this survey which took place in France, Germany, the US and the UK, only 29% of CEOs feel the purpose is better pursued thanks to them.
BY ELODIE PIASKOWSKI