WEDNESDAY 23 MAY 2012 9:00 AM

DIGITAL IMPACT AWARDS 2012 CALL FOR ENTRIES

The Digital Impact Awards is now live and open for submissions.

The programme, the UK’s leading established celebration benchmarking excellence in digital stakeholder communications, invites all companies and agencies to enter their best efforts in digital comms.

Shortlisted entrants will be invited to attend an opulent gala dinner on 16 October at The Brewery, London, where their achievements will be celebrated to the highest level.

Winners will be awarded with a trophy and certificate and will see their projects showcased at digitalimpactawards.com, where each category will have its own fully search optimised page.

To further promote the winning submissions, the Digital Impact Awards will launch a media campaign in the autumn of 2012 to publicise the display showcase, and winners will be provided with a press release template by Communicate magazine for their own media purposes.

The awards welcome entries from in-house corporate professionals, digital agencies, business strategists, design firms, advertising agencies, non-profit organisations and government agencies whose strategy or execution was developed, launched or carried out between January 2011 and May 2012.

A single organisation can enter multiple projects in any number of categories.

Entry deadline is 12 July 2012 and late entry is 19 July 2012 (subject to late fee).

Andrew Thomas, publisher of Communicate magazine said “Last year’s Digital Impact Awards attracted more entries, more attendees and, crucially, generated more media coverage than any comparable event. It’s unique position as the only true benchmarking of effective digital corporate communications means that winning a Digital Impact Award has become a holy grail for agencies and in-house digital teams. And the event is a great evening - but the Digital Impact Awards is about the calibre of the work submitted, not about the party.”

The Categories:

Deliverables

Best corporate website

Best use of SEO for corporate communications

Best use of mobile and portable devices

Best use of digital to aid a CR campaign

Best use of digital in a change or rebrand situation

Best use of online video

Best corporate viral campaign

Best digital corporate advertising campaign

 

 

Social Media

Best use of existing social media platforms/sites (Twitter, Facebook, Pinterest, Google+ etc.)

Best development of own social media tools/platforms

Best community development

Best use of social media in a crisis

Best use of digital to an internal audience

Best intranet

Best digital employee communication

Best use of digital to an investment audience

Best online annual report

Best use of digital to aid media relations

Best online newsroom

Best multimedia press release

 

Evaluation

Best process to evaluate a digital project

 

Sector

Best use of digital by a NGO, NFP or charity

Best use of digital by sector

Energy

Financial Services

Professional Services

Media & Telecommunication 

Public

Retail

Travel

Extraction (oil, gas and mining)

Healthcare (inc pharma)

Consumer services

Property

Utilities

Digital agency of the year

Grand Prix for excellence in digital stakeholder relation

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