TUESDAY 17 NOV 2015 1:00 PM

IS YOUR COMPANY REFERENDUM READY?

The EU Referendum is already beginning to dominate UK news, and its position at the forefront of the public conscience will only intensify as negotiations become more firm, rivalry between the ‘in’ and ‘out’ camps becomes more earnest and as the date for the referendum itself draws nearer.

There is a mounting pressure for communications professionals to compile strategies that will help their organisations navigate this tumultuous environment over the next two years.

Communicate magazine has announced that it will host an event, 'Referendum Ready?', aimed at senior communications professionals and specifically designed to equip them with useful skills and knowledge, while providing them with the space to reflect on the impact that the referendum could have on their own organisation. The conference will look at how the possibility of an exit vote, as well as the outcome itself, will have a dramatic effect.

Referendum Ready? will give attendees the opportunity to hear from industry leaders and experts in this specialist field. They can expect to hear about a range of potential communications challenges that may affect them and their brands; from coping with volatility to creating a media strategy and communicating risk to investors and other external stakeholders. Delegates will also hear about the implication of Brexit for employer brand strategies and about the lessons that can be learnt from past referendums.

The referendum will have a dramatic effect on UK businesses, and communicators will be at the forefront of this change, guiding corporations through this period of uncertainty with clear, well-defined communications strategies. Referendum Ready? will give these communications professionals the opportunity to talk to their peers in confidence and to hear expert advice and relevant case studies.

The Referendum Ready? half-day event will take place at Ellwood Atfield's offices in London on 26 January 2016. Tickets are £195, book your place today.

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