The International Association for Measurement and Evaluation of Communication (AMEC) has unveiled Barcelona Principles 4.0 at its global summit in Vienna.
Set beneath the grand arches of the Underglobe at Shakespeare's Globe, this year's Corporate Content Awards brought together a discerning crowd to celebrate storytelling in its most strategic form.
Accounting software company, Sage, has partnered with the Invictus Games Foundation, the international paralympic-style multi-sport event, created by Prince Harry for servicemen and ex-servicemen.
In terms of mergers and acquisitions, 2015 was a huge year, and, with the HIS and Markit merger and Shell’s £40bn acquisition of BG Group, 2016 looks likely to follow suit.
By combining reputation and resources, corporate partnerships can help organisations to serve each other’s business needs and resolve any issues or challenges.