NEWS

MONDAY 24 NOV 2025 11:23 AM

TURNING AWARENESS INTO BRAND OWNERSHIP

Ahead of the Employer Brand Management Awards, Dawson Walker's Katie Drake speaks to Rebecca Pardon about their shortlisted work with Coca-Cola HBC. The team created an immersive, interactive launch for 500 senior leaders, blending film, hands-on challenges and a pledge wall, to turn awareness into genuine brand ownership. Interviews for the Employer Brand Management Awards produced by Kinura.

BY REBECCA PARDON
MONDAY 24 NOV 2025 9:30 AM

STUDY LINKS MEDIA VISIBILITY TO BRAND TRUSTWORTHINESS

Two-thirds of respondents claim brands appear more trustworthy with increased presence across professional media.

BY KARINA NIEVES

NEWS FILTERS

THURSDAY 30 AUG 2012 10:07 AM

DIGITAL IMPACT AWARDS 2012 SHORTLIST RELEASED
Communicate Magazine has announced the shortlisted entries for the 2012 Digital Impact Awards, the largest celebration of excellence in digital stakeholder communications.
BY MIRIAM NIXON
WEDNESDAY 29 AUG 2012 2:27 PM

BOWMORE WHISKY AND RIVER COTTAGE, A RECIPE FOR SUCCESS
After investing heavily in the branding of its single malt whiskies, Bowmore, the oldest distillery on Islay, saw an 84 per cent rise in profits this year.
BY MIRIAM NIXON
THURSDAY 16 AUG 2012 12:18 PM

TWITTER FOUNDERS LAUNCH TWO NEW WEBSITES
Twitter founders Evan Williams and Biz Stone are set to launch two new social networking sites that they hope will spring an “evolutionary leap” in online sharing.
BY MIRIAM NIXON
TUESDAY 14 AUG 2012 11:03 AM

NEW IOIC AWARDS SHOWCASE STAND-OUT TALENT IN UNDER 30S
The Institute of Internal Communication (IoIC) has begun its first search to find 30 exceptional young workers under the age of 30 who have the potential to become leading professionals in internal comms.
BY MIRIAM NIXON
MONDAY 13 AUG 2012 2:53 PM

EMPLOYEE PRIDE DROPS OVER FIRST HALF OF YEAR
According to research from Hyphen, the recruitment solutions provider, as little as two-fifths of British employees feel proud of the company they work for.
BY MIRIAM NIXON