At a roundtable discussion hosted by Communicate magazine, communications professionals discussed the growing influence of executives’ presence on social media and the battle to protect authenticity. This event was sponsored by OneFifty Consultancy.
The Dubai Lynx Awards has announced its shortlist, with the winners collecting their trophies at the annual Dubai Lynx International Festival of Creativity dinner tomorrow (March 12) night.
Majid Al Futtaim (MAF) recently revealed a new brand direction that aimed to unite its large and diverse range of retail and leisure companies under the one brand identity; MAF.
As its name suggests, Air Inuit plays an essential role connecting the Inuit-populated Nunavik coastal regions with the rest of Quebec, Canada, and it is this cultural influence that has had the biggest impact on the airway’s recent rebrand.
The brightest of PR’s young professionals are to be given the chance to compete for an honour at the Creative Effectiveness, Promo & Activation, PR and Direct Lions Awards – taking place during the Cannes Lions International Festival of Creativity.
Jaguar’s 2014 Super Bowl commercial ‘Rendezvous’ became a viral success this week when it united legendary actors such as Ben Kingsley and Tom Hiddleston with an Oscar winning director in Tom Hooper.
