The Lens Awards is judged by a broad range of in-house professionals and supporters of the awards. Each year we invite previous year's winners of  'Video of the year' and the 'Video production company of the year' to join the panel, and these judges fill two agency slots.


Scoring is based on a points system and the judges submit these scores anonymously. The judges mark the entries against the criteria mentioned within the entry and information guide: objective, research and planning, strategy and implementation, creativity, innovation and results.

Our judging system is rigorous and fair. If a judge has entered a specific category they will be exempt from reviewing that category, to avoid a conflict of interest.

Winners are determined by the scores they receive and the entries that score high enough will be shortlisted, invited to attend the awards ceremony and awarded with a trophy. We also provide detailed feedback on agencies’ work after the awards evening, which proves useful for future entries.


If you are interested in the opportunity to judge and believe you have the necessary background, please email Melanie Han at melanie.han@cravenhillpublishing.com with a short biography for consideration.


Below you can see our wonderful judging panel for 2023. Learn more about the judges by clicking on the headshots to read their biographies.

Simon Sannett
Senior Group Digital Manager
National Grid

Simon is the senior digital team leader for corporate communications at National Grid. His career highlight to date was maximising National Grid’s Principal Partnership at COP26 by executing a multi-award-winning campaign and pushing innovation across NG’s social media and content during the COP26 fortnight.
Simon’s background is from comms agencies (H&K, Freuds, Grayling, Porter Novelli) where he led the digital, content, and social strategy across a large variety of sectors and clients. Simon has been involved in the production of many videos during his career and is excited to be judging this year’s award entries.

Steve Garvey
Moving Image News

Steve helps brands achieve business results with the emotive power of film. He has over 30 years of experience in film and video as an agency head, producer and in-house comms director. Steve’s business, Moving Image, is the independent hub for insights into brand video and corporate film, using data to analyse video, and sharing the results. Moving Image blends a unique understanding of brand video with an extensive database of film content and audience engagement

Peter Hay
Head of brand, content and comms

Peter is Head of Brand, Content and Comms at award-winning, climate-analytics firm Risilience. With over 20 years’ experience, working first as a journalist and then as a comms and content lead, he has spent most of his career at the cutting edge of the B2B technology space. Visual identity and, specifically, photography, have always played a key role in Peter’s career, through the development of brand strategy and guidelines, as well as content production.

Richard Humphries
Social video producer
Vodafone UK

Richard is an experienced video industry professional with over 12 years experience in the telco sector. Building on 15 years of prior graphic design and marketing experience, he creates content using a combination of cinema cameras and smartphones. He also scripts, animates, and scores music to produce high quality video content. His video content spans a variety of audiences including bringing products to life for consumers, retail spaces, employee engagement comms and high-profile launch events. From YouTube to TikTok, his videos have racked up millions of organic video views. He currently holds a role as Social Video Producer for Vodafone UK, focusing on creating eye catching content to engage and support customers, build brand awareness and drive positive sentiment.

Jessica Park
Global Executive Producer, Video
Bain & Company

Cutting her teeth in broadcast journalism in Australia, Jess has always believed in the power of people and pictures.

With more than two decades of storytelling experience, she has covered global news events, media trained C-suite executives, and stood up and run in-house creative production studios for premium brands such as Goldman Sachs and Bain and Company.

Jess is passionate about videos that communicate a brand’s values, heritage, achievements, and ambitions by positioning the audience at the heart of the story.

Jeremy Reichman
Head of video production

Jeremy first discovered 3D software during his degree in Manufacturing Engineering. But his passion for film really accelerated whilst attending the USC School of Cinematic Arts in LA, learning 2D and 3D animation principles from some world-renowned names in Hollywood.

He began his production career back in the UK as a runner at a 3D stereo conversion company, before spending time at advertising agencies within the ‘Big 4’ as a decoupled producer. This brought work for global brands such as Microsoft and Nestlé, with success at the Cannes Lions, Clios and more.

His latest role is at Temenos, a global leader in banking software solutions, as the Head of Video within their in-house Marketing department.

Johanna v. Rumohr
Creative director

Based in Berlin, Johanna joined Edelman in 2019, as a Creative Director. She is specialized in creative concepts, 360° communication, digital marketing, storytelling, and content marketing especially for consumer brands while leading the creative team.

Johanna's core competence is creative storytelling with a holistic approach. Her job is to find the Big Idea for a campaign and then think and conceptualize it across all channels for B2B-, B2C- and EB-communication.

She strongly beliefs in earned creative ideas that are talkable and based on a highly relevant insight. Prior to joining Edelman, Johanna worked as Managing Director Creation at Trio Group, Germany – responsible for the creative, digital and PR-team. Johanna’s work has been honoured by various award-shows. Johanna studied German Studies at the LMU University Munich. She later wrote a book on the stock market and co-authored several other books on the world of work and business.


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We have a number of sponsorship options available to you. Call us to find out more. 


Andrew Thomas

Publisher of Communicate magazine and founder of the Lens Awards

email: andrew.thomas@communicatemagazine.co.uk

call: +44 (0)20 3950 5356


If you are interested in being a supporting partner of the Lens Awards please email Finley Chesson at finley.chesson@communicatemagazine.co.uk