WEDNESDAY 16 DEC 2020 11:36 AM

PRCA REPORT PREPARES BUSINESSES RECOVERING FROM COVID-19

The Public Relations and Communication Association’s (PRCA) Global Covid-19 communications taskforce has published a crowdsourced report aimed at elevating the global understanding of best practice communications, revealing how it can support businesses and organisations recovering from the pandemic.

‘How to recover fast from the pandemic,’ includes the insight on the pandemic from more than 70 industry leaders, which focus on key themes like the role of communications in creating a better world, the importance of communications counsel for business, and the industry’s impact on people and culture.

“Reading contributions from 23 different countries, you’ll be struck by the spirit of positivity that runs through the report. So many of us want to be part of improving the world,” says PRCA Global Covid-19 communications taskforce chair, Tony Langham.

“This extensive new report is a powerful example of what PR professionals around the world can achieve when they come together to face a common challenge,” adds Francis Ingham, director general of PRCA.

The report is made freely available to PR and communications professionals around the world.

The PRCA’s Global COVID-19 Communications Taskforce was launched in March 2020 to provide practical support to public relations professionals during the COVID-19 crisis. It has delivered 40 free advice sessions to PR professionals around the world and hosted 9 free webinars viewed by more than 1,500 practitioners.

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