SHORTLIST FOR 2020 DIGITAL IMPACT AWARDS ANNOUNCED
Throughout 2020, digital communications has been incredibly important. Companies rely on it to reach every one of their audiences, from employees to investors.
For the past 11 years, Communicate magazine has been proud to recognise the best in digital communications strategy. This year, the companies shortlisted for the Digital Impact Awards set the industry-wide benchmark in digital stakeholder engagement.
The shortlist for the 2020 Digital Impact Awards includes those exhibiting the best corporate digital communications work in Europe.
“Digital communications has set the tone for 2020. There is no doubt that companies achieving best practice in digital communications with their employees, investors, partners, potential employees and the media are those that will manage the ongoing crisis with ease. We are proud to announce the shortlist for the 2020 Digital Impact Awards and to continue to recognise the best in strategic digital communications,” says Brittany Golob, editor in chief of Communicate magazine.
Judges from GSK to Rolls-Royce, and beyond, examined each entry based on established criteria in order to determine the shortlist. The most hotly contended category was ‘Best use of digital by sector: charity, NGO or NFP,’ which sees seven companies shortlisted by the judges. ‘Best digital employee communication’ and ‘Best use of digital by sector: financial services’ take a joint-second with six companies apiece making the shortlist.
The winners will be announced at a gala dinner on 13 October 2020 at the Grand Connaught Rooms in central London. To book a table, click here.
The full shortlist is as follows:
Best corporate website
Octapharma AG and Sensory-Minds GmbH
RB plc and Emperor
Reed and Beyond
Refinitiv
Travers Smith and Living
Best corporate app
Anglo American and Wyzetalk
Workspace and Future Platforms
Best use of SEO for corporate communications
BT and EE
Refinitiv
ukbreakaways.com and The SEO Works
Best use of mobile and portable devices
Anglo American and Wyzetalk
Domino's Pizza and Future Platforms
Sinch and Edelman
Best use of digital to aid a CSR campaign
Sinch and Edelman
Best digital rebrand
Ascot Lloyd and Clickingmad Ltd
Aviva Investors and Jellyfish
Octapharma AG and Sensory-Minds GmbH
Travers Smith and Living
Twill by Maersk
Best use of online video
Ageas UK
Anglo American and Investis Digital
SEGRO
The Church of England
Vodafone and We Are Tilt
Best corporate viral campaign
ILO Global Business and Disability Network (GBDN) and Radley Yeldar
SEGRO
Vodafone
Best digital communication as part of an integrated campaign
Abu Dhabi Government Media Office and MerchantCantos
NatWest Group and Sequel Group
UniCredit with Bladonmore and FinElk
Vodafone
Zoflora and Mosquito
Best use of artificial intelligence
Covonia Thornton and Ross with Bray Leino
GSK Biotène and Automated Creative
Quick Sigorta - Agency not an agent
Solutions4Health
Strelka KB
Best use of data
Arcus FM and DRPG
Lexus and Kin + Carta Connect
London Borough of Sutton
Refinitiv
Best use of augmented reality or virtual reality
Random42
SEGRO
Best innovation
B2B Marketing and Vismedia
Quick Sigorta - Agency not an agent
Quick Sigorta - Surety Bond
SEGRO
Best use of existing social media platforms – small <£20K
Metanium and Mosquito Digital
Specsavers and Tangerine Communications
Vileda and Mosquito Digital
Zoflora and Mosquito Digital
Best use of existing social media platforms – medium £20k-75k
Dorchester Collection
MELoh and Kovald Digital Marketing Strategies
Royal Society of Chemistry and Mobas
Zoflora and Mosquito Digital
Best use of existing social media platforms – large £75k+
Redwood Software and LEWIS Communications
Best development of proprietary social media platform and tools
Agent3
Best community development
Diageo and Smarts
Metanium and Mosquito
Specsavers and Tangerine Communications
Vileda and Mosquito
Best intranet
Commonwealth Care Alliance and Unily
HSBC
Nestlé and Hill+Knowlton Strategies
Refinitiv
Best digital employee communication
HSBC
Implats and Wyzetalk
JTI and Ignis
Post Office and WEBVID
Unicredit with Bladonmore and FinElk
Vodafone and We Are Tilt
Best online annual report
Coats Group and Emperor
Leaseplan and Investis Digital
Legal & General and Superunion
Rentokil Initial plc and Carr Kamasa Design
UK Power Networks and Instinctif Partners
Best use of digital to an investment audience
Aviva Investors and Jellyfish
Best online newsroom
Dove (Unilever) and Epresspack
London Luton Airport and PressArea
Best evaluation strategy
Ageas UK
Birds Eye (Nomad Foods) and Zenith Media UK
Best use of digital by sector: Charity, NGO or NFP
British Heart Foundation and Wardour
Médecins Sans Frontières and Crafted
Tempus Novo and Zeal
The Church of England
The World Resources Institute and 3-Sided Cube
Wellbeing of Women and NU Creative
Young Gamers & Gamblers Education Trust and me&you
Best use of digital by sector: Education
Cambridge Trust and Sookio
North Warwickshire and South Leicestershire College with Creative 62 and Unity:Made in Digital
Swansea University and Crunch Digital Media
Young Gamers & Gamblers Education Trust and me&you
Best use of digital by sector: Energy and utilities
Centrica - British Gas and Publicis Sapient
Energy Networks Association and Newington Communications
Smart Energy GB
UK Power Networks Services
Best use of digital by sector: Engineering, manufacturing, industrial and basic materials
Chelpipe Group and AERO
Third Dimension and Dirty Design
Best use of digital by sector: Extraction (oil, gas and mining)
Anglo American and Investis Digital
Anglo American and Wyzetalk
Best use of digital by sector: Financial services
Ageas UK
HSBC
Legal & General and Wardour
PIMFA and Cicero/AMO
Quick Sigorta - Agency not an agent
UniCredit and Bladonmore and FinElk
Best use of digital by sector: FMCG
Horlicks and Mosquito
Kagool
Nestlé - Hill+Knowlton Strategies
Best use of digital by sector: Food and beverage
Diageo and Smarts
Horlicks and Mosquito
Nomad Foods and Sequel Group
Best use of digital by sector: Healthcare and pharmaceuticals
Chemist Direct and Global Search Marketing
Octapharma AG and Sensory-Minds GmbH
Random42
Tissue Regenix Group and Jones and Palmer
Zava and Third City
Best use of digital by sector: Professional services
Gowling WLG and DRPG
KPMG and Audere Communications
SGS
Travers Smith and Living
Best use of digital by sector: Property, construction and facilities management
Qlinker and One Shoe
SEGRO
Urban&Civic
Willmott Dixon and Tribus Digital
Yourkeys
Best use of digital by sector: Public
College of Policing
Government Finance Function and Connect Internet Solutions
Social Work England and CDS
Best use of digital by sector: Retail
BT and EE
Pronovias and Three Whiskey
Tile Choice and Global Search Marketing
Whirli and Hex Digital
Best use of digital by sector: Sports, travel, leisure and tourism
Eurotunnel Le Shuttle and Crafted
Puglia Tourism Board and Expedia Group Media Solutions
Stage Entertainment and One Shoe
Best use of digital by sector: Technology, media and telecommunications
B2B Marketing and Vismedia
BT and EE
Redwood Software and LEWIS Communications
Vodafone and We Are Tilt
Zendesk and Vismedia
Best use of digital by sector: Transport and Logistics
FirstGroup - Future Platforms
Greater Anglia
Our Future Skies and Emperor
Twill by Maersk
The winners of ‘Digital campaign of the year’, ‘Digital agency of the year’ ‘and Digital in-house team of the year’ will be announced at the awards ceremony.
The winners of ‘Digital campaign of the year’, ‘Digital agency of the year’ ‘and Digital in-house team of the year’ will be announced at the awards ceremony.
The winners of ‘Digital campaign of the year,’ ‘Digital agency of the year’ ‘and Digital in-house team of the year’ will be announced at the awards ceremony.