Many congratulations to the winners of the Lens Awards 2024.

 

BUSINESS PURPOSE OR AUDIENCE

Best video targeted to a general audience

Gold – Bowel Research UK and Bladonmore

Silver – bp brand & creative

Silver – LNER – Royal Train

Bronze – LNER – Flying Scotsman

Highly commended – Lazard and Brunswick Creative

Highly commended – Payoneer and Gravity Global

 

Best video targeted to the internal audience

Gold – bp brand & creative and Polar Media

Gold – Deloitte US with We Are Tilt

Silver – LNER – New HQ

Bronze – Cala Homes and Alchemy Films

Highly commended – Barclays with Kineo and Zing Films

Highly commended – Stonewater and Cavendish

 

Best video targeted to the investor audience

Gold – PAI Partners and Bladonmore

Silver – Aurrigo International and Instinctif Partners

Bronze – KPMG and We Are Tilt

 

Best employer brand video

Gold – HS2 and DRPG

Silver – BAE Systems Digital Intelligence and Kaptcha

Bronze – Howden and Big Button

Bronze – LNER – International Women’s Day

Highly commended – Legal & General and Kaptcha

 

Best use of video to assist reputation management

Gold – Boskalis

Silver – SEGRO

Silver – Standard Chartered and Brunswick Creative

Bronze – Philip Morris International

 

Best use of video to aid CSR

Gold – LNER – Customer & Community Investment Fund Series

Silver – Deloitte US with We Are Tilt

Bronze – Cala Homes and Alchemy Films

 

STYLE AND CREATIVITY

 

Best use of video on social media

Gold – Watchfinder & Co and OneFifty Consultancy

Silver – Boskalis

Silver – LNER – Customer & Community Investment Fund Series

Bronze – Payoneer and Gravity Global

Bronze – Petrofac – People Make Petrofac

Highly commended – Edge Empower and Gravity Global

 

Best data visualisation

Gold – BAE Systems Digital Intelligence and Kaptcha

Silver – Kongsberg Maritime and Bloc Digital

 

Best documentary style video

Gold – LNER – Café 16

Silver – Howden and Big Button

 

Best live or experiential video

Gold – GoCardless and Big Button

Silver – LNER – Flying Scotsman

Bronze – PAI Partners and Bladonmore

 

Best animation

Gold – Rolls-Royce and Bloc Digital

Silver – Osprey EV Charging Network and BearJam

Bronze – Associated British Ports (ABP) and Polar Media

Bronze – SEGRO

 

Best interactive video

Gold – SEGRO

 

Best creative execution

Gold – KPMG and We Are Tilt

Gold – Petrofac – What does a good engineer look like?

Silver – Alexion and Edelman

Bronze – BAE Systems Digital Intelligence and Kaptcha

Bronze – McKinsey and Brunswick Creative

Highly commended – Company of Cooks and BearJam

 

STRATEGY

 

Best copy style or tone of voice

Gold – KPMG and We Are Tilt

Bronze – Watchfinder & Co and OneFifty Consultancy

 

Best innovation

Gold – KPMG and We Are Tilt

Silver – Watchfinder & Co and OneFifty Consultancy

Bronze – Control Techniques and Bloc Digital

Bronze – Philip Morris International

Highly commended – Philip Morris International

 

Best portfolio approach

Gold – BAE Systems Digital Intelligence and Kaptcha

Silver – Petrofac – 'Energy Talks by Petrofac' podcast

Bronze – LNER – Flying Scotsman

 

Best use of video as part of an integrated campaign

Gold – LNER – International Women’s Day

Gold – United Utilities and Cavendish

Silver – GMAC and Wardour

Bronze – Boskalis

Bronze – GoCardless and Big Button

Highly commended – Payoneer and Gravity Global

 

Best one-off video campaign

Gold – KPMG and We Are Tilt

Silver – GMAC and Wardour

 

Best long-term video strategy

Gold – LNER

Silver – SEGRO

 

Best creative strategy

Gold – Bowel Research UK and Bladonmore

Silver – Stonewater and Cavendish

Bronze – McKinsey and Brunswick Creative

 

SECTOR

 

Best use of video by a charity, NGO or NFP

Gold – Bowel Research UK and Bladonmore

Silver – HospiceCare North Northumberland and Chris Jackson Media

 

Best use of video from the energy, utilities and extractives sector

Gold – Petrofac – What does a good engineer look like?

Silver – Boskalis

Silver – bp brand & creative

Bronze – Petrofac – People Make Petrofac

 

Best use of video from the engineering and manufacturing sector

Gold – JCB and Brunswick Creative

Silver – Aurrigo International and Instinctif Partners

 

Best use of video from the financial services sector

Gold – Lazard and Brunswick Creative

Silver – Payoneer and Gravity Global

Bronze – Charles Taylor and Wardour

 

Best use of video from the healthcare and pharmaceutical sector

Gold – Alexion and Edelman

 

Best use of video from the lifestyle and wellbeing sector

Gold – Watchfinder & Co and OneFifty Consultancy

Bronze – LNER – Café 16 & Men in Sheds

 

Best use of video from the professional services sector

Gold – KPMG and We Are Tilt

Silver – McKinsey and Brunswick Creative

Bronze – Edge Empower and Gravity Global

 

Best use of video from the property, construction and facilities management sector

Gold – SEGRO

Gold – XYZ Reality

 

Best use of video from the public sector

Gold – Ministry of Justice

Silver – LNER – Royal Train

 

Best use of video from the sports, travel, leisure and tourism sector

Gold – LNER – Century

Bronze – Ten Lifestyle Group

 

Best use of video from the technology, media and telecommunications sector

Gold – SEGRO

Silver – LNER – FutureLabs

 

Best use of video from the transport and logistics sector

Gold – HS2 and DRPG

Silver – Aurrigo International and Instinctif Partners

 

GRAND ACCOLADES

 

Video production company of the year

Winner – We Are Tilt

 

Video of the year

Winner – HS2 and DRPG